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Dania Pointe will feature a sophisticated mix of shopping, dining and entertainment venues, featuring the hottest, most recognizable brands, along with boutique and specialty shops. Visitors will shop, dine & relax among impeccably landscaped, tree-lined streets, and enjoy spending time in several signature public spaces that will enhance the overall shopping experience.

The Shops at Dania Pointe will benefit from the millions of tourists flocking to the area. 2017 saw 12.8 million domestic visitors (up 4.6% over 2016) plus 1 million international visitors* to the Greater Fort Lauderdale area, and the 13.8 million that visited in 2017 spent more than $7.8 billion on hotels, attractions, retail shops and restaurants.

And locals will be shopping as well – the Florida consumer has rebounded quickly after the recession. Florida outpaced the nation’s increase in personal consumption in 2017 with 4.5% growth versus 4.3% for the U.S.+, and Floridians spend more per person on dining out than the average U.S. resident. Consumer spending on restaurants increased 2.5% year over year in 2017++.

Population growth, the tourism boom, and the recovering housing market have all contributed to retail growth in South Florida, and this market is thought of by many in the industry as having the most momentum. The retail vacancy rate in Broward County is very low at 3.8% compared to the national average of 4.4% (Costar 3Q18 market report) and well-positioned retail space is in high demand.


Dania Pointe's unparalleled access and visibility from I-95, and its proximity to major transportation hubs and tourist destinations make it one of the most desirable locations in all of Florida.

  • Best-in-Class Retail

    approximately 1 million square feet of exciting shopping and dining options

  • 2 miles

    from Fort Lauderdale-Hollywood International Airport (FLL) — 32.5 million passengers in 2017, up 11.3% over 2016 *

  • 300,000+ cars per day

    on I-95 and 108,000 cars per day on I-595

  • 1,600 Linear Feet

    of Frontage on I-95

  • All Aboard Florida Railroad

    will provide fast, affordable transportation between Miami & Orlando

  • 4 miles

    from Port Everglades Cruise Port – 4.1M cruisers in 2017. Second highest in history.*

For more information on Greater Fort Lauderdale’s booming tourism business, check out this infographic.


The Sunshine State is experiencing exceptional growth, performing better than the national average in several important economic growth indicators. Broward County in particular is well-positioned as one of the fastest growing markets in all of Florida.

  • Florida's economy

    Florida’s Q4 2017 GDP growth rate of 3.7% was the third highest among the states and DC.+++

  • Job growth

    The Ft. Lauderdale metro is forecasted to experience 2.1% job growth for 2018 compared to the US average of 1.6%. (Marcus & Millichap South Florida 2nd half 2018 Market Report)

  • Goods and services produced in Florida

    in 2014 increased 2.7 percent compared with 2.2 percent nationally

  • The consumer has rebounded

    Florida outpaced the nation's annual increase in personal consumption in 2017 – 4.5% vs. 4.3%

  • FLL Airport recently extended

    the runway to significantly increase daily domestic and international flights

  • Port Everglades Cruise Port

    is the second-busiest cruise port in the U.S., with more than 4.1 million passengers in 2017

  • 13.8 million visitors

    came to Greater Fort Lauderdale and Broward County in 2017

  • Within a 20-minute drive time

    1,686,392 people of which 19.92% have an average household income above $100K.**

Data Sources

Traffic counts from Costar 2017 numbers


** Popstats 4Q 2017, Trade Area Systems

+ Bureau of Economic Analysis - Personal Consumption Expenditures by State, 2017

++ Bureau of Economic Analysis - Consumer Spending

+++ Bussiness Insider - State Economy Ranking