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Dania Pointe® will feature a sophisticated mix of shopping, dining and entertainment venues, featuring the hottest, most recognizable brands, along with boutique and specialty shops. Visitors will shop, dine & relax among impeccably landscaped, tree-lined streets, and enjoy spending time in several signature public spaces that will enhance the overall shopping experience.
The Shops at Dania Pointe will benefit from the millions of tourists flocking to the area. 2017 saw 12.8 million domestic visitors (up 4.6% over 2016) plus 1 million international visitors1 to the Greater Fort Lauderdale area, and the 13.8 million that visited in 2017 spent more than $7.8 billion on hotels, attractions, retail shops and restaurants.
And locals will be shopping as well – the Florida consumer has rebounded quickly after the recession. Florida outpaced the nation’s increase in personal consumption in 2017 with 4.5% growth versus 4.3% for the U.S.1, and Floridians spend more per person on dining out than the average U.S. resident. Consumer spending on restaurants increased 2.5% year over year in 20172.
Population growth, the tourism boom, and the recovering housing market have all contributed to retail growth in South Florida, and this market is thought of by many in the industry as having the most momentum. The retail vacancy rate in Broward County is very low at 3.9% compared to the national average of 4.3% (Costar 4Q18 market report) and well-positioned retail space is in high demand.